Built the next-generation social media platform designed to help loan origination teams with customer and community outreach. Empowered by Sprinklr, an advanced artificial intelligence (AI) platform, CCM Social puts the power of social media into the hands of LOs like never before.
CCM Social
Created training programs, rollout, and retention strategies through critical thinking and brand development expertise, effectively targeting +2,000 users on the platform. The proprietary social media management tool produced the equivalent of a $30 million ad spend and achieved an adoption rate of 80% within the first year.
Social Media, Strategy